December 2008, stylish resort options will be both fashionable and functional as Cabana Life’s first full resort collection hits stores. Families escaping winter’s chill and heading to warmer destinations can safeguard themselves against the strong tropical rays with Cabana Life’s beach club-chic attire. All Cabana Life clothing, accessories and swimwear features patented High IQ^® Sun Protection from Huntsman, offering 50+ UV Protection, which lasts the lifetime of the garment.

Resort 2009 is comprised of updated favorites including women’s and girls’ tunics with chic braided detailing and girls’ swimwear with embroidery and smocking. Drop waist cover-ups are also an important silhouette for the season. Cabana Life’s signature lifeguard cross will be available on the popular boys’ rashguards, and a crisp palette of nautical reds, whites and blues are a trend in boys’ swimwear and playwear.

Cabana Life was founded by melanoma survivor, Melissa Papock, in 2005. She developed one of the first fashion-conscious sun protective clothing and accessory collections with offerings for women and children. High IQ Sun Protection and Sun Protection for Kids was selected as the effect of choice because fabrics treated with High IQ Sun Protection prevent harmful rays from reaching and burning the wearer’s skin. Garments qualifying for the High IQ Sun Protection and Sun Protection for Kids provide the wearer with the highest level of protection against the sun’s UV-A and UV-B rays.

High IQ, which represents Innovation and Quality, is Huntsman’s global branding program for innovative textile color and finishing effects. The seven ‘intelligent’ effects, encompassing a broad array of performance features, give manufacturers in the ready-to-wear, active wear, children’s and swimwear markets the ability to deliver meaningful product innovation to their consumers.

www.cabanalife.com